12no777 Privacy Policy — How We Handle Your Personal Data

12no777 ("we," "us," "our," "the Platform") is an online casino and sports betting platform operating at https://12no777.net. 12no777 serves players across Pakistan, including Karachi, Lahore, Faisalabad, and Islamabad, providing access to cricket betting, live dealer games, slots, and sports wagering markets.

For the purposes of this Privacy Policy, 12no777 acts as the data controller in respect of personal data collected from registered account holders and website visitors. As data controller, 12no777 is responsible for determining the purposes and means by which your personal data is processed.

If you have any questions, concerns, or requests relating to the way 12no777 handles your personal data, you may contact our data support team at any time via live chat on the platform or by writing to us at the email address listed in the Contact section of this policy. We aim to respond to all data-related queries within 5 business days.

12no777 collects personal data from you in several ways — directly when you provide it during registration or verification, automatically when you use the platform, and in some cases from third-party sources such as payment processors. The categories of personal data we collect include the following:

12no777 does not knowingly collect special category personal data (such as health data, biometric data, or political opinions) from players except where required for specific responsible gaming compliance purposes, and only with your explicit consent.

12no777 uses the personal data we collect for the following purposes, each of which is supported by a lawful basis as described in Section 4:

• Account management: Creating and maintaining your 12no777 account, verifying your identity, and enabling you to log in, deposit funds, place wagers, and withdraw winnings.
• Payment processing: Facilitating deposits and withdrawals via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, and other accepted payment channels in PKR. Verifying that payment methods are registered in your name.
• Regulatory compliance: Meeting our anti-money laundering (AML), Know Your Customer (KYC), and responsible gaming obligations. This includes monitoring account activity for signs of problem gambling, fraud, or money laundering.
• Customer support: Responding to your queries, complaints, and support requests, and maintaining records of those communications for quality and compliance purposes.
• Platform security: Detecting and preventing fraud, account takeovers, bot activity, duplicate accounts, and other prohibited conduct. Enforcing our Terms & Conditions.
• Service improvement: Analysing aggregated, anonymised usage data to improve platform performance, game selection, user experience, and mobile-first design features.
• Marketing communications: Sending promotional offers, bonus notifications, and platform updates to your registered contact details — but only where you have opted in to receive such communications. You may withdraw consent at any time.
• Responsible gaming: Monitoring gameplay patterns to identify potential problem gambling behaviour and proactively offering responsible gaming tools such as deposit limits, cool-off periods, and self-exclusion where appropriate.

12no777 does not use your personal data to make fully automated decisions that produce significant legal effects on you without human review. Automated systems may flag accounts for review, but final decisions regarding account suspension or withdrawal holds are reviewed by our compliance team.

12no777 processes your personal data on the following legal bases, in accordance with applicable data protection legislation:

• Contractual necessity: Processing required to perform the contract we have with you as a registered 12no777 account holder. This includes account creation, payment processing, game access, and customer support.
• Legal obligation: Processing required to comply with applicable laws and regulatory requirements, including AML regulations, KYC obligations, responsible gaming rules, and any directions from competent authorities.
• Legitimate interests: Processing carried out for purposes that serve 12no777's legitimate business interests — such as fraud prevention, platform security, service improvement, and responsible gaming monitoring — where those interests are not overridden by your fundamental rights and freedoms.
• Consent: Processing based on your explicit, informed consent — primarily for marketing communications and for any collection of special category data. You may withdraw consent at any time by contacting support, without this affecting the lawfulness of any processing carried out prior to withdrawal.

Where 12no777 relies on legitimate interests as the basis for processing, a legitimate interests assessment has been conducted to ensure your interests, rights, and freedoms do not override those interests. You have the right to object to processing based on legitimate interests — please see Section 9 for details.

12no777 uses cookies and similar tracking technologies to operate the platform, improve your experience, and gather analytics data. A cookie is a small text file placed on your device when you visit the 12no777 website. The following categories of cookies are used:

• Strictly necessary cookies: Essential to the operation of the 12no777 platform. These cookies enable core functions such as account login session management, security token validation, and payment gateway integration. They cannot be disabled without impacting platform functionality.
• Functional cookies: These cookies remember your preferences — such as language settings, game lobby view mode, and responsible gaming tool configurations — to provide a more personalised experience when you return to the platform.
• Analytics cookies: Used to collect anonymised, aggregated information about how visitors interact with the 12no777 website, including pages visited, session duration, and navigation paths. This data helps us improve the platform experience for Pakistani mobile-first users.
• Security cookies: Used to detect and prevent fraudulent activity, bot access, and account takeover attempts. These cookies are strictly necessary for platform integrity and cannot be disabled.

You may manage your cookie preferences through your browser settings. Please note that disabling cookies other than strictly necessary cookies may affect the functionality of certain platform features. 12no777 does not use third-party advertising cookies or behavioural tracking cookies that share your data with advertisers.

12no777 may share your personal data with the following categories of third parties, strictly for the purposes described in this policy:

• Payment processors: JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, and other payment partners receive transaction data necessary to process your deposits and withdrawals. These providers process payment data under their own privacy policies and applicable financial regulation.
• Identity verification providers: Third-party KYC service providers may process your identity documents on 12no777's behalf for the purpose of verifying your identity and satisfying AML obligations. Such providers are bound by strict data processing agreements.
• Game software providers: Licensed game providers such as Evolution Gaming, Pragmatic Play, and others may receive technical data necessary to deliver their games on the 12no777 platform. Game providers do not receive your financial or identity data.
• Regulatory authorities: 12no777 may disclose personal data to its licensing authority, financial intelligence units, or other competent authorities where required by law or a valid legal process.
• IT and infrastructure providers: Cloud hosting, cybersecurity, and platform maintenance providers may have access to data stored on 12no777's infrastructure solely for the purposes of service delivery and security monitoring, under strict contractual data protection obligations.

All third parties with whom 12no777 shares personal data are required to implement appropriate technical and organisational security measures and to process data only in accordance with 12no777's documented instructions.

12no777 operates internationally and, as a result, your personal data may be transferred to and processed in countries outside Pakistan. This may include countries where data protection laws differ from those applicable in Pakistan.

Where such international transfers occur, 12no777 ensures that appropriate safeguards are in place to protect your personal data, including one or more of the following mechanisms:

• Transfers to countries or territories recognised as providing an adequate level of data protection;
• Use of standard contractual clauses approved by recognised data protection authorities, binding the recipient to process your data only in accordance with 12no777's instructions and applicable privacy standards;
• Binding corporate rules where data is transferred within the 12no777 group of companies;
• Your explicit consent to the transfer, where required.

If you would like further information about the specific safeguards in place for international transfers of your personal data, please contact the 12no777 data support team via live chat.

12no777 retains personal data for as long as is necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, regulatory, accounting, or reporting requirements. The following general retention periods apply:

• Account and identity data: Retained for the duration of your account plus a minimum of five years following account closure, in line with standard AML regulatory retention obligations.
• Transaction and financial data: Retained for a minimum of five years following the date of each transaction, as required by applicable financial regulations.
• KYC documents: Retained for the period required by the applicable AML regulation in the relevant jurisdiction, typically five years from the date of submission or account closure, whichever is later.
• Communications and support records: Retained for up to three years from the date of the communication, unless required for longer periods in connection with an active dispute or investigation.
• Technical and usage data: Anonymised aggregate data may be retained indefinitely for platform analytics purposes. Non-anonymised technical data is retained for up to 24 months.
• Marketing preferences: Retained until you withdraw consent or request deletion, at which point your contact details are removed from marketing lists within 14 days.

When personal data is no longer required, 12no777 securely deletes or irreversibly anonymises it in accordance with our data disposal procedures. Physical documents are destroyed in compliance with secure document destruction standards.

Subject to applicable law and certain limited exceptions, you have the following rights in respect of the personal data 12no777 holds about you. To exercise any of these rights, please contact the 12no777 data support team via live chat or email. Requests will be acknowledged within 5 business days and fulfilled within 30 days.